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Three years ago we launched Google Partners to help businesses connect with online professionals and agencies. Top Partners began earning their Google Partner badge by demonstrating their business was healthy, their clients were happy, and they were up to date with the latest product knowledge. Since then, we received a number of requests from our Partners asking for a way to further differentiate themselves. Today, we’re excited to share the addition of Google Partner specializations . The new feature is embedded into the Google Partner badge and designed to help businesses identify the right Partner for their specific business needs. Partners can earn specializations in 5 areas of expertise: Search Mobile Video Display Shopping To earn a specialization, badged Partners will need at least one certified individual and a history of consistent product performance. “The changes to the Google Partner program are exciting for potential advertisers and our company,” says Neal Gann, CEO of ...

This is the first official week of summer, and as your customers are out and about enjoying the warmer temperatures, they’re turning to their mobile phones to search. With 88% of consumers conducting local searches on their smartphone, 1 it’s more important than ever to make sure your website is mobile-friendly. We’ve created this summer guide to help you and your business have the best summer yet. BBQ season is all about relaxation, but these days it’s not enough to throw a few hot dogs on the grill and wait for your friends to arrive. Nine out of 10 people say they’re likely to turn to their phones in the middle of a task for help planning a special event. 2 There are several ways for you to be there for your customers in these I-want-to-know moments: Anticipate customer questions, and provide them with the most relevant answers. Make sure the answers are easy for users to find. Help them beyond their initial information search; continue offering information throughout the decision...

Starting today, when you build a website with Big Cartel , Duda , Selz , Square , or Webflow , you can instantly connect a new URL to your service of choice using Google Domains—thanks to our new partner widget embedded in their websites. Finding and purchasing a domain name through the widget takes just a few clicks, and Google handles most of the technical stuff (like DNS configuration and domain forwarding) so your site is connected automatically. The widget makes it simple and seamless to get online with our partners, while providing all the benefits of Google Domains—including over 200 domain name endings and Whois privacy at no additional cost, plus the safety, security, and support of Google. Google Domains partners who use this widget can make it easier for their users to add custom domains. One partner says, “Offering a domain from Google within our site builder helps us enable any seller to set-up an e-commerce site in minutes, while giving sellers more control over their...

Did you know that nine out of ten people will leave a mobile website if they can’t find what they’re looking for right away? 1 Now, think about your business’s site. Does it perform quickly on both laptops and smartphones? If not, you’re probably losing customers while the pages slowly load. But if you’re not sure how to make it run more smoothly, don’t worry – we’re here to help. Today we’re introducing an easy way to measure your site’s performance across devices—from mobile to desktop—and give you a list of specific fixes that can help your business connect more quickly with people online. You don’t need a lot of technical knowledge to understand your site’s performance. Just type in your web address and within moments you’ll see how your site scores. You can also get a detailed report to give you an idea of what to do next, and where to go for help at no charge. We recommend sharing it with your webmaster to help you plan your next steps and implement our suggested fixes. Why yo...