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You’re eating dinner with your family when the phone rings, and you see a phone number that you don’t recognize. You answer and hear a recording: “It’s extremely urgent that we speak to the business owner! We’ve tried to reach you numerous times. Our records indicate that your Google Business Listing has not been claimed...” This is a common type of robocall, or automated phone call that delivers a pre-recorded message to sell or market services. Some, like informational notices from a doctor’s office, airline or pharmacy, can be useful and are allowed by law. Many others, however, are both useless and illegal in the United States. As the FTC explains : “if the recording is a sales message and you haven't given your written permission to get calls from the company on the other end, the call is illegal.” Robocallers have targeted Google users for many years. Callers commonly bombard recipients—usually small business owners or individuals—with misleading offers and promotions for imp...

Whether you’re a small business owner or a professional at a large company, connecting with customers can be a challenge. The opportunity to reach people in the moments that matter has never been greater, but to succeed, you must master a new set of tools, skills, and strategies. Keeping up can be tough for even the most experienced marketer. At Google, we’re working hard to make sure everyone can keep up in today’s digital landscape. That’s why we’re happy to introduce Primer , a free mobile app filled with bite-sized lessons that help you put to work the latest and most useful marketing concepts. You can do Primer’s lessons on the go, whenever you have a few minutes free.  We think of it as an in-the-coffee-line guide to marketing. Primer was inspired by the struggles my colleagues and I have faced while trying to learn new marketing topics during our busy daily schedules. The fact is, over 90% of adults don’t spend any time during the day educating themselves. 1 So we wanted to...

September is Social Media Month for Google Small Business! All month long, we're bringing you a variety of experts to help you harness the power of social for your business. Tune in each Friday at noon PST for a live video Q&A about a different social media topic. Check out our lineup below: LinkedIn for Small Business, 9/4 at noon PST YouTube for Small Business, 9/11 at noon PST Pinterest for Small Business, 9/18 at noon PST Twitter for Small Business, 9/25 at noon PST Click on the event links above to RSVP and come prepared with your social media questions. For more tips, tricks and small business help, join the Google Small Business Community . Happy Social Media Month!